How to Use Houzz to Help You Work Remotely
Tap into these Houzz tools to help you connect with others and market your business, wherever you are
Are you wondering how to continue working remotely sometimes, while maintaining communication with your professional network and clients? Houzz is here to help. Don’t forget about these useful tools to ensure your business stays connected and visible, whether you’re in the office or elsewhere.
Polish your profile
You can market your designs on Houzz by uploading photos of previous projects to your profile. This is a great way to showcase your portfolio and ensure homeowners can find you for their project.
Daniel Rees of Rees Architects told us how potential clients will often have seen the firm’s work online. “So when they approach me, they’ve done lots of research, and we’re often a good match for each other, as they already know the sort of work I do and the areas I cover.”
When you upload photos to Houzz, make it easier for users to find them by adding as many appropriate keywords to the description as possible. It’s also a good idea to write a short summary of the project, including the methods you used to solve the homeowner’s design brief.
You can market your designs on Houzz by uploading photos of previous projects to your profile. This is a great way to showcase your portfolio and ensure homeowners can find you for their project.
Daniel Rees of Rees Architects told us how potential clients will often have seen the firm’s work online. “So when they approach me, they’ve done lots of research, and we’re often a good match for each other, as they already know the sort of work I do and the areas I cover.”
When you upload photos to Houzz, make it easier for users to find them by adding as many appropriate keywords to the description as possible. It’s also a good idea to write a short summary of the project, including the methods you used to solve the homeowner’s design brief.
Join discussions
If you want to build trust with potential clients, it’s a good idea to position yourself as a helpful expert in your field. There are a few ways to do this on Houzz, including offering advice to other users.
Take some time to read the Discussions section of the website (which is within ‘Advice’ on a computer and ‘Latest’ in the app) and see if there are any dilemmas you can help homeowners solve. Be sure to offer advice, rather than directly advertising your business – a little assistance can go a long way to building your reputation as a helpful professional.
The team at Sustainable Kitchens told us, “You might think something is obvious because, as an expert or professional, you deal with it on a daily basis, but that’s the insight people are looking for. Use your experience and share how you’ve solved a similar problem in the past, or offer a different perspective on the situation.”
If you want to build trust with potential clients, it’s a good idea to position yourself as a helpful expert in your field. There are a few ways to do this on Houzz, including offering advice to other users.
Take some time to read the Discussions section of the website (which is within ‘Advice’ on a computer and ‘Latest’ in the app) and see if there are any dilemmas you can help homeowners solve. Be sure to offer advice, rather than directly advertising your business – a little assistance can go a long way to building your reputation as a helpful professional.
The team at Sustainable Kitchens told us, “You might think something is obvious because, as an expert or professional, you deal with it on a daily basis, but that’s the insight people are looking for. Use your experience and share how you’ve solved a similar problem in the past, or offer a different perspective on the situation.”
Comment on stories
Tap into the Stories section of the website and find opportunities to add a Comment at the end of articles. Find stories that you think are interesting and leave a positive remark about the piece or answer any questions from other users.
“Read the articles with the aim to learn, not with the aim of how to promote your business,” say the team at Sustainable Kitchens. “Pick out a couple of things that really stood out and discuss why you found them interesting.”
Tap into the Stories section of the website and find opportunities to add a Comment at the end of articles. Find stories that you think are interesting and leave a positive remark about the piece or answer any questions from other users.
“Read the articles with the aim to learn, not with the aim of how to promote your business,” say the team at Sustainable Kitchens. “Pick out a couple of things that really stood out and discuss why you found them interesting.”
Leave reviews
Build your professional network by using Houzz to communicate with other firms in your industry. You can easily connect directly with professionals by filling in the contact form on their profile.
James Davies of Paper House Project also suggests reviewing other professionals on Houzz. “I like to review people we’ve worked with and, where possible, link profiles on project collaborations,” he told us.
A small gesture like this can have a really positive impact and encourage professionals you’ve worked with to team up with you again, or to recommend you to others. It will also have the added bonus of increasing your visibility to homeowners who’ve visited their profile page.
Tell us…
Which of these tools have you used to connect with clients and professionals? Share your experiences in the Comments section.
Build your professional network by using Houzz to communicate with other firms in your industry. You can easily connect directly with professionals by filling in the contact form on their profile.
James Davies of Paper House Project also suggests reviewing other professionals on Houzz. “I like to review people we’ve worked with and, where possible, link profiles on project collaborations,” he told us.
A small gesture like this can have a really positive impact and encourage professionals you’ve worked with to team up with you again, or to recommend you to others. It will also have the added bonus of increasing your visibility to homeowners who’ve visited their profile page.
Tell us…
Which of these tools have you used to connect with clients and professionals? Share your experiences in the Comments section.
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Collaboration is key when it comes to understanding your client’s design likes and dislikes, but if a face-to-face meeting isn’t possible, there are alternatives.
Houzz Ideabooks are a great way to collaborate visually with your clients. It’s easy to save photos from the site to an Ideabook and then share it with your client. Use the ‘Add or Edit Collaborators’ option at the top of the Ideabook and key in your client’s username or email address.
Professionals who use Houzz Pro can also collaborate with the 3D Floor Planner. This tool allows you to create detailed drawings to share easily with your clients. You can input accurate dimensions and customise walls and floors, so that your client can visualise the colours, finishes and feel of your planned project.